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12 bargain hunting tips for social media savvy mums

Family savings: Social media tips for savvy mums

How do you use social media to find those bargains?

Note: This is a sponsored post.

I was wandering about the internet the other day, as is my wont, and I came across something rather interesting concerning the way we shop and look for family deals…

According to Chris Perrett of, we are going through a “social shopping revolution.”

“People can share what [offers] they’ve found so easily through Twitter and Facebook that those with similar interests rely on each other to maximise their bargain-bagging potential!”

This got me thinking, we have so much at our finger tips through social media, how do we stop ourselves from getting swamped before we have even started…how do we stop ourselves from being in-undated with so many bargains, we just don’t know where we should be looking?

So I put my thinking cap on…

  1. Join Facebook groups in relevant topic areas for the bargains you are likely to be interested in, e,g, local new mums group, or cycling; whatever floats your particular boat…
  2. Like the brands that you are keen on through your Facebook profile so you don’t miss an offer, and so you get access to the offers that are exclusive for likers
  3. Like the offer websites that are most relevant to you on Facebook as well; even better opt for ones, such as that are a little more personalised and actually use your Facebook profile and interests to send you offers that are tailored to your needs
  4. Set up your own Facebook group and invite friends that are also saving savvy to post relevant offers to the group
  5. Set up a Twitter account if you haven’t already done so.  Many brands have exclusive offer codes for their Twitter followers and you wouldn’t want to miss out
  6. Set up a list on Facebook that you can check regularly. Within this list make sure you include all the brands and offer websites that are relevant to your needs. Clicking on this list will insure that you filter the status updates that are relevant to your saving endeavors
  7. Make a list for Twitter too – snap! Again, you can follow the relevant twitter streams, and you won’t miss a thing. In fact, you could even see if there is a relevant Twitter list already set up by some other social media savvy person, and just follow that list instead. Using a great site like Listorious to find relevant people and lists can really help here
  8. Sign up to brand email newsletters; but be selective otherwise your inbox will be drowning in brightly coloured, compelling calls to actions
  9. Don’t ignore Google Plus. Some big brands are starting to take this social media platform seriously, so should you if you are looking for a bargain. KiddyCharts haven’t been resting on our laurels with this one, we have some great content on Google Plus already. Be a first mover on this one, and set yourself up a profile; then go seek those bargains!
  10. Join the moneysaving forums that are out there; they give you some great tips on saving money, most of which you will never have even thought of! Be active though, social media is a two way street. If you help people, they are more likely to help you when you need it
  11. Track some of the great frugal blogs that are out there, such as Baby Budgeting, Frugal Queen, and Diary of Frugal Family. The tips on these and others are excellent. Remember though, blogs are a two way dialogue too; so comment here if you have the time
  12. Don’t buy just because its on offer! Make sure you are actually going to need the item. Don’t be tempted – otherwise you will end up with a loft full of useless stuff :-)

Anymore anyone? I bet you can think of some ideas that I have missed out – do share them in the comments below.

Images courtesy of

Helen is a mum to two, social media consultant, and website editor; and this site is (we think) the only Social Enterprise parenting magazine! Since giving up being a business analyst when juggling travel, work and kids proved too complicated, she founded KiddyCharts so she could be with her kids, and use those grey cells at the same time. KiddyCharts has reach of over 1.1million across social and the site. The blog works with big family brands (including travel) to help promote their services, as well as offering free resources to parents of kids under 10. It gives 51%+ profits to Reverence for Life, who fund a number of important initiatives in Africa, including bringing running water and basic equipment to a school in Tanzania. Helen has worked as a digital marketing consultant (IDM qualified) with various organisations, including Channel Mum, Truprint, Talk to Mums, and Micro Scooters. She loves to be creative in the brand campaigns she works on. Get in touch TODAY!

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Wednesday 13th of February 2013

Oh This is a great post so useful!

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