Privacy Policy

KiddyCharts (“we” or “us”) is committed to protecting and respecting your privacy.

This policy (together with our Terms of Website Use (and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By clicking on the “I accept” button, you agree to us using your data as follows.

For the purpose of the Data Protection Act 1998 (the Act) and GDPR, the data controller is KiddyCharts who can be contacted at helen.neale@kiddycharts.co.uk.

Information we may collect from you

We may collect and process the following data about you:

Information that you provide by filling in forms on our site www.kiddycharts.com. We may also ask you for information when you enter a competition or promotion and when you report a problem with our site. We will store information for communication through email, but only after consent has been given for us to communicate by this method. We will also store information upon sign up to our mailing list to enable us to send newsletters to you, including your name, location, IP address, and subscription date. We reserve the right to store information about your communication preferences, e.g. giveaways, printables, or parenting tips articles,
Information we have collected upon navigation through the site, including initial page visited, and where you visit originated from, pages you have visited during your browsing through the site, your email address, and any links to social accounts which are publicly available to us, e.g. Twitter and Facebook account information set to public visibility.
If you contact us, we may keep a record of that correspondence.
We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them
Details of your visits to our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.

IP addresses and cookies

We will collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual. When entering the site, you are asked to accept our cookie policy.

For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us:

To estimate our audience size and usage pattern.
To store information about your preferences, and so allow us to customise our site according to your individual interests.
To see which pages you visited while you were on the site.
To speed up your searches.
To recognise you when you return to our site
To track sales for the third party affiliate programs that we are involved with.

The following types of cookie may be used during your visit to our site:-

session cookies that are deleted after each visit.
persistent cookies are valid across visits and, for example, are used to avoid the need to tell us your country of residence at the start of each visit.
email cookies which are set on your computer by an email from us, but are accessed by our site when you use our site.
third party cookies that are used by our partners, including Google Adsense, and Amazon. Reasons for third party cookies include helping us to measure site visitors, and determine affiliate commission. Full details of cookies use in Google Analytics are listed here, information for Adsense is here, and for Amazon on their site here.

You may at any stage refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our site.

Please note that our advertisers and people who link to our site may also use cookies, over which we have no control and accept no liability.

Where we store your personal data

The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk.

Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Uses made of the information

We use information held about you in the following ways:

To send you our newsletters from time to time. We use a third party email provider to store these email addresses and information (Sendfox). This third party is fully GDPR compliant,
To ensure that content from our site is presented in the most effective manner for you and for your computer.
To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
To carry out our obligations arising from any contracts entered into between you and us.
To allow you to participate in interactive features of our service, when you choose to do so.
To notify you about changes to our service
To improve the service we provide to you by sending you relevant content based on the pages you have viewed on our site
Third party ads are present on the site, and in order to serve the correct ads for your circumstances and interests, these ads have been targeted to yourself through the use of cookies. If you wish to opt out of this, please visit http://www.aboutads.info/choices/ for more info. You can opt out of these by visiting this service http://preferences-mgr.truste.com/ as well
To contact you in the event you have won one of our competitions, and
If you entered a competition where entry included signing up to a third party brand newsletter, we will pass your details to that third party, including Firstname, Lastname, and email address. We will do everything in our power to insure that the third party understands their obligations surrounding your data, but it is NOT our responsibility to do so, The third parties involved must comply with UK law.

Display Ads

We run Display Ads on the site, and third parties may use cookies in order to serve these. Google AdSense is one of our providers – you can click to view the Google AdSense privacy policy here.

Retargeting Ads

We occasionally run these to promote the site with organisations such as Google, Facebook, and Instagram. These companies use cookies to see who has previously visited the site for retargeting.

Affiliate Program Participation

The Website may engage in affiliate marketing; this is done through tracked links from a third party site and includes Amazon affiliate, you can view their privacy policy here.

Google Analytics

This site uses Google Analytics to track activity on the site to improve user experience. This uses cookies to gather information. You can opt out of this, but it does help to improve your experience if we understand a little more about you. You can view the Google Analytics privacy policy here.

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

IP Address
Operating System type
Operating System version
Device Type
Language of the website
Web browser type
Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.